We create anatomically accurate pelvic health models to destigmatize women's health, empower practitioners, and educate patients.
Our Founders
Granville Biomedical is a women-led Canadian health technology company specializing in anatomically accurate pelvic health models designed to enhance clinical training, support patient education, and advance healthcare innovation.
Founded in 2019 by product designer Christine Goudie and nurse practitioner Crystal Northcott, the company was born from a shared recognition that women’s health education lacked realistic, inclusive, and accessible teaching tools. United by a commitment to improving healthcare education and representation, the founders developed simulation technologies that support practitioners, educators, and patients around the world.
Trusted by Healthcare Practitioners in 40+ Countries
Granville Biomedical launched its flagship product, Venus™ Pelvic Health Educational Model in 2021, and since then, has established an international reputation for innovation in women’s health simulation and education. Granville Biomedical® anatomical models have been distributed globally through direct and distributor sales channels spanning North America, Europe, Oceania, and Asia.
Granville Biomedical® anatomical models are used by healthcare practitioners, medical schools, pelvic floor physiotherapists, sexual wellness educators, and medical device companies worldwide. Our products have also supported clinical trial studies and healthcare innovation initiatives focused on advancing women’s health technologies and patient-centered education.
Image Caption: Pelvic floor physiotherapist Bailey Strickland of Vitality Wellness (St. John’s, Newfoundland) with the Venus™ Pelvic Health Educational Model.
Our Commitment to Inclusive Healthcare Education
Granville Biomedical is committed to improving representation within healthcare education through the development of anatomical models available in multiple skin tones. By prioritizing diversity and inclusivity, our products help healthcare providers deliver more culturally responsive patient education while fostering greater patient engagement and trust.
Beyond clinical training, Granville Biomedical® anatomical models have supported international women’s health outreach initiatives in Malawi and Sierra Leone through partnerships with organizations including Freedom Tree and Cultivate Your Wellbeing. These collaborations have helped expand access to maternal health education and pelvic health awareness programs in underserved communities worldwide.
Our Team
Christine Goudie, Ph.D. Student, M.Des.
Co-Founder & CEO
Crystal Northcott, NP, M.N.
Co-Founder
Rebecca Wytsma, B.Eng. E.I.T.
Product Development
Rashmi Prakash, M.Eng.
Customer Success Lead & Business Development
Gwen Morgan, B.A.
Anatomy Simulation Specialist
Anjelica Abarra, B.A.
Healthcare Marketing Specialist
Dr. Melissa Davidson
Specialist Physiotherapist in Pelvic Health, Clinical Educator and Advisor
Our Supporters
Female Anatomy Models
NEW! Lily™ Pelvic Floor Levator Ani Muscle Model
$345.00
NEW! Atlas™ Men’s Health Educational Anatomy Model
$195.00